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- Marketing Management Minor
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- Academic Catalog 2024-2025
- Course Catalog
- Academic Calendar
- Undergraduate Requirements
- General BA/BSc Requirements
- Global Liberal Arts Core Curriculum (GLACC)
- Major Requirements
- Minor Requirements
- Ancient Greek Minor
- Applied Mathematics Minor
- Art History Minor
- Classical Civilization Minor
- Comparative Literature Minor
- Comparative Political Communication Minor
- Computer Science Minor
- Creative Writing Minor
- Critical Theory Minor
- Data Science Minor
- Ecological and Environmental Economics Minor
- Economics Minor
- Entrepreneurship Minor
- Environmental Policy Minor
- Environmental Science Minor
- Fashion Studies Minor
- Film Studies Minor
- Fine Arts Minor
- French Minor
- Gender Studies Minor
- Global Communications Minor
- History Minor
- Information and Communication Technologies Minor
- Institutions and Economic Development Minor
- International Business Administration Minor
- International Law Minor
- Journalism Minor
- Latin Minor
- Linguistics Minor
- Marketing Management Minor
- Medieval Studies Minor
- Middle Eastern and Islamic Cultures Minor
- Parisian Studies Minor
- Philosophy Minor
- Politics Minor
- Psychology Minor
- Sociocultural Anthropology Minor
- Statistics Minor
- Theater and Performance Minor
- Visual Culture Minor
- Graduate Requirements
- Policies and Procedures
- Academic Handbook
- Catalog Archives
- Log in
Marketing Management Minor
Requirements: Marketing Management Minor
MINOR REQUIREMENTS – 20 credits
(Minimum grade of “C-“ required in each course)
|
Course Number
|
Course Name
|
Prerequisites
|
|---|---|---|
|
or
|
APPLIED STATISTICS I
or
DATA SCIENCE I: METHODS AND CONTEXT
|
MA0900 OR MA1005 OR MA1005CCM OR MA1005GE120 OR ELECMA-25 OR ELECMA-20 OR ELECMA-30 OR (MA1025CCM OR MA1025GE120) OR MA1030 OR MA1030CCM OR MA1030GE120 OR MA1091 OR MA1091CCM OR MA1091GE120
MA0900 OR MA1005 OR MA1005CCM OR MA1005GE120 OR ELECMA-25 OR ELECMA-20 OR ELECMA-30 OR (MA1025CCM OR MA1025GE120) OR MA1030 OR MA1030CCM OR MA1030GE120 OR MA1091 OR MA1091CCM OR MA1091GE120
or
None
|
|
MARKETING IN A GLOBAL ENVIRONMENT
|
None
|
|
|
MARKET RESEARCH
|
College Level=Junior AND BA2040 AND (MA1020CCM OR CS1060 OR CS1060CCI OR CS1060CCDI OR DS1060CCDI)
|
|
|
CONSUMER BEHAVIOR
|
College Level=Junior AND BA2040
|
|
|
INTERNATIONAL MARKETING SEMINAR
|
( College Level=Senior AND Major=Marketing AND BA3010)
*Students must submit a "Permission to Enroll" request.
|
MINOR GUIDELINES
Students may complete the Marketing Management minor in conjunction with all majors in the Department EXCEPT the Marketing major.
Students may complete the Marketing Management minor in conjunction with all minors in the Department.
Minors must be completed at the same time as the BA or BS degree. No more than 8 credits from courses taken outside AUP may be applied towards a minor, and these courses must be specifically accepted by the department supervising the minor. All courses counting in a minor must be completed with a minimum 2.0 cumulative grade point average, with no individual grade lower than “C-.”
Courses taken to satisfy requirements for a minor must include at least three courses which are not being applied towards a major or towards another minor. Courses taken to satisfy the Core Curriculum requirements, including FirstBridge courses, may be applied towards a minor. Minors do not appear on diplomas but are noted on students' transcripts. A self-designed minor is an option for students with a GPA of 3.5 or higher; the student and her or his advisor design these minors.