BUSINESS INTEGRATION CAPSTONE in Spring 2025 (BA4050A)

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Teams of student-managers compete in a complex international business simulation designed to allow them to demonstrate mastery of department-level, major and discipline specific learning objectives. The teams operate a company in the international athletic footwear industry. Using a hands-on experiential approach, teams make strategic management, marketing, human resources, operations, facilities, finance, and corporate social responsibility decisions over ten fiscal years. Students are evaluated on their

company’s performance, but also on written individual and group analyses of the simulation and on a final comprehensive exam. Please note this course has a fee.

Course Master: 
BUSINESS INTEGRATION CAPSTONE (BA4050)
Term: 
Spring 2025
Discipline: 
BA (Business)
Credits: 
2 credits
Type: 
CCC
Level: 
Undergraduate
Can be taken twice for credit?: 
No
Exam Date: 
Monday, May 12, 2025 - 16:00
Pre-requisites: 
College Level=Senior AND BA3010
Co-requisites: 
None
Fees: 
45 €

Professor(s)

Learning Outcomes

  1. Demonstrate an understanding of how firms operate in a global environment
  2. Demonstrate critical thinking and the application of core competencies in business decision making
  3. Demonstrate the ability to communicate convincingly based on data and conceptual frameworks, in writing and orally
  4. Develop solutions to complex management problems
  5. Identify and make recommendations on strategic marketing problems
  6. Show evidence of conceptual and strategic thinking put into practice
  7. Work collaboratively to achieve stated organizational goals
  8. Students will apply knowledge and skills acquired through both the core curriculum and their major requirements to a disciplinary or interdisciplinary, cumulative, or project-based experience to express their growth and the totality of their learning while at AUP (CCC LO1)
  9. Students will engage in the self-assessment, reflection and analysis of this process that prepares them for future success and be able to articulate this to future educational and professional interlocutors (CCC LO2)

Syllabus

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Schedule

Start Date: 
Monday, January 13, 2025
End Date: 
Tuesday, May 13, 2025
DayStart TimeEnd TimeRoom
Monday
16:55
18:15
G-002