GLOBAL ADVOCACY (CM4016)

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This course focuses on how transnational actors - governments, citizens, social movements, corporations, NGOs, issue groups, and so forth - communicate to achieve their goals. The course also helps students develop skills in global advocacy, learning the genre of the press release, the organization and transmission of information (or, more accurately, persuasion) on websites, list-servs, grassroots work, and in visual rhetoric (posters, culture-jamming).

Code: 
CM4016
Name: 
GLOBAL ADVOCACY
Discipline: 
CM (Communications)
Type: 
Regular
Level: 
Undergraduate
Credits: 
4
Can be taken twice for credit?: 
No
Pre-requisites: 
(Major=Journalism OR CM2051 OR CM2051CCR) AND EN2020 OR EN2020CCE
Co-requisites: 
None

Learning Outcomes

  1. Students will be able to confidently answer the following question: How do particular forms of advocacy relate to theories of power, communication, democracy and social and policy change?
  2. Students will be able to confidently answer the following question: How does attention control, persuasion and influence work via particular rhetorical choices in particular contingent situations?
  3. Students will be able to confidently answer the following question: How is advocacy and activism being practiced in the digital age? And what tools and strategies are being used to intervene/practice?
  4. Students will be able to confidently answer the following question: In particular cases and campaigns, how important is international and local networking, as well as technological savvy and strategy?
  5. Students will be able to confidently answer the following question: What is the relationship of advocacy and activism to policy processes and social change?

Archived Syllabi