DIGITAL ADVOCACY: WITHIN/ WITHOUT BORDERS (CM5016)

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This course analyzes the rhetorical-cultural aspects of global advocacy, such as how to fashion persuasion that speaks to multiple national, ethnic, religious and political audiences about issues of transnational importance and which have the same or similar persuasive goals. Case studies will be used to move back and forth between theory and practice, where studying the practice will inform the theory, and vice-versa. The course will answer important questions for global advocates.

Code: 
CM5016
Name: 
DIGITAL ADVOCACY: WITHIN/ WITHOUT BORDERS
Discipline: 
CM (Communications)
Type: 
Regular
Level: 
Graduate
Credits: 
4
Can be taken twice for credit?: 
No
Pre-requisites: 
Major=MA: Global Communications OR Major=MA: Global Comm. (Development Communications) OR Major=MA: Global Comm. (Digital Cultures and Industries) OR Major=MA: Global Comm. (Fashion Track) OR Major=MA: Global Comm. (Visual & Material Culture Track) OR Major=MSc: Strategic Brand Management
Co-requisites: 
None
Equivalencies: 
DIGITAL ADVOCACY: WITHIN/ WITHOUT BORDERS (PO5016)

Learning Outcomes

  1. The course fulfills the following MA learning objective in its focus on critical theories of attention, circulation, and influence in digital media and social movements : develop critical perspectives on the major concepts and theories in Media Studies, Communication Studies and Cultural Studies
  2. The course fulfills the following MA learning objective in its focus on practical strategies of attention-raising and influence: develop practical competence in a field of contemporary communications
  3. The course fulfills the following MA learning objective: be aware of key issues in debates about globalization and their relationship to forms of global media and culture
  4. The research project fulfills the following learning objective for the MA program: understand and be able to use qualitative and/or quantitative Communications research methodologies

Offering(s)

Term Code Name
Spring 2025 CM5016 DIGITAL ADVOCACY: WITHIN/ WITHOUT BORDERS

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